Church Creative

The Sticks

2010-10-06T09:39:00.010-04:00

The Treehouse Group, LLC is going to be a sponsor for The Sticks in Orangeburg, SC. The conference will be held on November 9-10 at Cornerstone Community Church. This will be our first conference as a sponsor so we have a lot of things to do and only a month left. Please be in prayer that we will get everything done that is needed and that the conference will be a big success.

Below is the description of the conference found on The Sticks blog. If you are a Pastor of a small to mid size church in a small community, this conference is for you.

The Sticks is more than a conference! The Sticks is an opportunity to equip, inspire, and encourage church leaders in small communities. The goal of The Sticks is to create a community for leaders to network with each other to help them impact the Kingdom. You can find us on facebook, twitter, and the web.

The Sticks..."Breathing life and vision into leaders in smaller communities."

The Sticks is also giving away a free iPad. Register for your chance to win.

Olympic Potential

2010-02-22T17:43:00.004-05:00

I love watching the Olympics. The athletes inspire me through their abilities and performances. I especially love the winter event - short track speed skating. The strategy along with the fast pace shows the extreme mental and physical requirements needed for an Olympian to become champion.

Athletes train and prepare themselves mentally and physically for an event that lasts but a brief moment while the outcome is determined by tenths of a second, by inches, or by decimal points. Athletes have to train at such a high level for years in order to even try out for the Olympic team. A decision has to be made very early in their life to focus solely on what they can potentially do better than any one else in the world. In an interview with Olympic Champion Apolo Ohno seen on NBC, he explains that his father left him in a cabin to figure out what he wanted to do with his life. As a result, Ohno came out focused on becoming an Olympic Champion and now he has won the most medals by any American in the Winter Olympics.

In 2016, there will be another Winter Olympics. There are athletes who have been training for the opportunity to be apart of it. Now put yourself in this situation. What “Olympic Event” are you training for? Maybe it’s the 500m Start Your Own Business Short Track Event. Or perhaps it’s the 50km Multi-Site Church Plant Cross Country Event. Are you putting your body and soul through the intense training needed? Will you just be happy to be there or will you be standing on the podium raising the gold medal and hearing your Country’s National Anthem?

I encourage you to focus on the one thing that you can potentially do better than any one else, and train for Gold! If that means isolation to get focused, do it. It could be a critical factor in reaching your peak performance.

Reaching Our Potential!

The Treehouse Group, LLC - Free Design Service

2010-01-25T13:43:00.009-05:00

Professional quality custom graphic design has never been more affordable. Be the first to contact us today and you could receive absolutely FREE (no value limit) expert design services for your first project.

The first group of five will receive FREE design service on their first project.

The second group of five will receive 75% off design service on their first project.

The Third group of five will receive 50% off design services on their first project.

The fourth group of five will receive 25% off design services on their first project.

Hurry and get your projects in. You don’t want to miss this opportunity! Applies to new clients only.

The Treehouse Group, LLC

New Web Site Design

2010-01-13T10:25:00.004-05:00

I have been working on a new design for my web site, The Treehouse Group, LLC. I would like to receive some feedback, any comments are appreciated.

The purpose of the new design is first to achieve a more simple layout, less clutter. This is why I decided to go with a one page design. Second, I think it touches on a more personal level by including a photo of me and a brief description of my background. I want to achieve the impression of one-to-one interaction and the feel of professionalism. That a potential client would sense the attention and care that would be given to their particular projects. Lastly, the portfolio section would include less examples that illustrate better quality. In comparison to the existing site that shows a lot of examples.

Below you can see my concept. You can see the web site's current state, here.

Bible Reading Plan

2009-12-18T13:36:00.002-05:00

If anyone is interested, Elevation Church is providing a reading plan to read through the New Testament in 30 days. The entire sermon series is available at newthru30.com. The site provides downloads to the resource materials. If you decide to participate, I would love to hear your feedback during this process.

Less Clutter. Less Noise.

2009-09-24T23:52:00.006-04:00

I just finished reading Kem Meyer's book "Less Clutter. Less Noise." I would suggest that if your job has anything to do with communications that you go out and buy this book. There is a lot of practical wisdom in her solutions and principles. Here are some of the things that I took note of.

Good communication is not so much about sending the right message as it is releasing the right response.
Advertising doesn't create interest, at best, it creates awareness.
What people want is a promise they can trust, consistency, something worth telling their friends about-an experience.
Instead of investing efforts in promotions to get attention, we should be getting attention with what happens when people show up.
To attract is to cause to approach or adhere.
Clarity is the new creativity.
Take the time to learn what's effectively gaining credibility with people in today's culture.
The secret is for churches and other organizations to narrow their focus and reach fewer people more times.
Let people color outside the lines. You might just learn something.
Spend lots of time getting to know the people your trying to reach.
Identify the distraction and eliminate it.
Each communication piece is a valuable tool with the opportunity to unify all communications or dilute them.
People leave with the "actual" experience, and that's what they talk about.
Simplify the problem. Don't complicate the solution.
Everybody should find at least two image consultants in the workplace: one who helps process your effect on the individuals and another who helps process your effect on the crowd.

Interview with Adam Tarwacki

2009-09-07T00:00:00.001-04:00

Adam Tarwacki is the Creative Director for St. Mark's Church, NC. He describes his job this way - Be creative! haha, it's pretty funny when all the pressure to be creative falls to one person. (I wouldn't recommend it) I am in charge of the weekend experience, and also very involved with the look and feel of graphics that are being created. I will also be working on the website for an overhall asap. Photography, video and anything else we might need.

Adam,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?

Apple iMac 24 inch monitor. Canon EOS digital Rebel (I'm behind I know) No scanner but I've been eyeing a canon.

What is your favorite tool (Plug-in, Software, Equipment, etc.)?

Photoshop, Bridge and my new challenge is Final Cut.

Favorite Resource(s):

iStock ;) Who doesn't like help.

Who, what, or where do you get your inspiration?

TV is great, Disney Channel, MTV, Fuse, just anything that is showing you stage design, layout of graphics and it shows what's "hot". (what's up Paris "Thats hot"). Magazines, deviant art, and other creators.

If you could have one thing what would it be? Why?

Canon 5d. Beautiful shots and AMAZING VIDEO!

What are the primary goals of the church as it relates to your position?

To create an experience when it comes to the weekend, as opposed to just elements thrown together.

What hindrances do you have to overcome?

The church has been around since 1860 something. So as you can imagine there is deep tradition and many "oldchool" thought processes. (not that there is anything wrong with that at all. It actually can be used) As churches progress and change and watch other churches and say I like how they did that, how can that work here or something like it, there are many challenges to work through.

What is your favorite trick or technique and would you consider giving an example?

I'm still looking for tips and tricks of the trade, I'll be learning from this.

How did you get started in your profession?

I was actually laid off from a position at a church because of the economy. (I'm sure you are saying yeah right, but its true ;) My job was not a creative director where I came from, in fact far from it. This has just become a passion of mine and a church found me who was willing to take a chance and we jumped together. So as I am one month in, I am learning and loving it.

Readers can find out more about you by?

Email, Website, or you can google me the good ole stalker way.

Free Magazine

2009-09-02T22:34:00.005-04:00

I have an extra copy of the July/August issue of Photoshop User magazine. If you are interested in subscribing to Photoshop User and would like to try it out first, comment on this post and I will pick one lucky winner. All I ask, if you like it and want to subscribe - come back and use my link. Good luck.

How To Take Better Pictures For Your Church

2009-08-24T00:00:00.000-04:00

Collide Magazine | ARTICLES +

Interview with Nathan Sutliff

2009-08-03T11:23:00.007-04:00

Nathan Sutliff is the Director of Creative Arts for Grace Church of the Nazarene in Columbia, TN. His job description includes a variety of responsibilities including Lead Worship, Direct Choir, Manage Tech Teams, Manage Drama Ministry, Camera Ministry, Video Ministry, Maintain and Develop Website, Graphic Design, Marketing.

Lets get this interview going.

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)? Taylor 814ce, Parker Fly Classic, Vox AC30TBX, Vox Pathfinder, Apple Powerbook G4 (soon to be upgraded), Adobe CS3 Suite (Illustrator, Photoshop, After Effects, Dreamweaver, Flash, InDesign), Final Cut Pro, Twitter, Canon XL2, 10x20 Green Screen, Iphone 3G.

What is your favorite tool (Plug-in, Software, Equipment, etc.)? Think Tank Creative Meetings (not always considered a tool but oh so beneficial - this is the best tool i have - other creative minds).

Favorite Resource(s): Digital Juice, iTunes, Lynda.com, istockphoto, youtube, vimeo, books books and more books, friends, dvcreators.net, linkedin, videocopilot.net, creativemyk.com.

Who, what, or where do you get your inspiration? Books, conversations with friends, nature, music, silence.

If you could have one thing what would it be? Why? More Time... There is never enough time to do everything that needs to be done.

What are the primary goals of the church as it relates to your position? To share the love of God in new and creative ways to a community searching for truth.

What hindrances do you have to overcome? At times my lack of organization, being a perfectionist is one thing I constantly fight, lack of finances but creativity is more powerful than an empty wallet.

What is your favorite trick or technique and would you consider giving an example? My Favorite trick is photoshop gradients. Even if it changes 2 shades it creates so much more depth than a flat color. Of course there is a lot of fun to have with multiple color gradients as well. I use it in film, design, and web whenever i can. I just feel it looks better cause in nature there are very few times you see solid color.

How did you get started in your profession? Started as a touring musicians with film, web, and design hobbies. God led me to the church i currently work at as a volunteer and now i work full time and love it. While still a volunteer I attended Belmont University in Nashville and received my Bachelors in "Religion and the Arts" and "Multimedia Productions" as a double major.

Readers can find out more about you by? My Blog, Columbia Grace, Twitter

Interview with Kat Moore

2009-07-06T00:00:00.002-04:00

Kat Moore is the Graphic Designer/Video Producer for Lompoc Foursquare Church in Lompoc, CA. Her job description is three-fold: 1) Graphic Design: Create communication materials. 2) Video Production: Develop and produce video announcements, document church events and teams, develop and produce short videos for special events, and 3) Creative Arts Team Leader: Organize and direct a volunteer-based team of writers, video crew, actors, stage crew and fine artists in the development and execution of creative materials that help communicate the message of the Gospel.

So Kat,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?

I have an iMac that is partitioned. I use the Mac side for all video production utilizing Finalcut and Garage Band. Our team has two Canon XL2s and one Canon GL2 that we use for all video production. All of my design work is done on the Windows partition. [We decided to partition the Mac so that we wouldn't have to repurchase the Adobe Creative Suite (CS3) when we upgraded to the Mac]. I use and love CS3 and my Wacom tablet.

What is your favorite tool (Plug-in, Software, Equipment, etc.)?

I don't know what I'd do without CS3. I am daily figuring out new ways to integrate Photoshop, Illustrator and InDesign with each other. What I love about these programs is that the possibilities are endless...which makes for good creative flow.

Favorite Resource(s):

Whenever I can get my hands on a copy of Collide Magazine, I am in heaven. Between the articles and the amazing design (thank you, Barton Damer), I find this to be an endlessly valuable resource whether it's for video production, team development or graphic design. I also utilize iStockPhoto for design, and digitaljuice elements for video work.

Who, what, or where do you get your inspiration?

I get my inspiration from anything and everything. Basically, as I encounter different scenarios in life or process different thoughts, my mind will often ask itself, "How can I take this to design? or film?" I've been inspired by the appearance of a valley at dusk while driving and I've been inspired while exploring the past use Art Nouveau in book designs. My mind has just been wired to go off in mental tangents and I think the way I bring some sanity to those thoughts is by bringing it to my work.

If you could have one thing what would it be? Why?

At this point, I'd really love to have a beautiful digital SLR camera with a trunk full of lenses. I think that having the luxury of staging and executing professional quality photos would elevate the level of work that I currently produce.

What are the primary goals of the church as it relates to your position?

The heart behind what Lompoc Foursquare Church (LFC) believes is that People Matter to God and that when we are "Doing Church As A Team", we are living out God's design for effective and fulfilling ministry. The graphic design, video and Creative Arts Team work is geared toward communicating the message and power of Christ, as well as communicating the heart of LFC to the congregation and community. We want to help illustrate the Word of God and clearly show people how they have been specifically designed to come along side other believers in worshipping and serving Christ.

What hindrances do you have to overcome?

I think the two main hindrances in working with a ministry are budget and volunteers. I am constantly trying to find ways to create effective communication materials and keep costs low. This often means having to design purely grey-scale, without a bleed, for an in-house printer/copier. Also, I have been blessed with an AMAZING team of volunteers who are passionate about creativity and ministry. There are times, however, where you realize you are working with people who have their own full time jobs and busy lives. So, executing a volunteer-heavy project can get very tricky very fast. The plus side is that I am constantly reminded to be grateful for the time and efforts of volunteers.

What is your favorite trick or technique and would you consider giving an example?

Blending modes in Photoshop. It's really simple, but when I first learned and starting playing around with them I think it pushed my design abilities to the next level. This is one of the areas that really makes design possibilities endless.

How did you get started in your profession?

My bachelor's degree is in Child Development and Psychology. It wasn't until after college that I began pursuing art and design. I was doing some missionary work and didn't have a guitar or piano by my side to get some creative energy out, so I picked up a sketch pad and went from there. I worked in my original field while going back to school full time to study design and prayed for the opportunity to combine ministry and art. As God is faithful, He provided that exact thing. I've been working at LFC for the past two years and have grown in my understanding of both design and ministry.

Readers can find out more about you by?

vI don't have my own website, but you can check out some of my work on Flickr.

You can also follow me on Twitter

Interview with Eddie Siceloff

2009-06-01T00:00:00.005-04:00

Eddie Siceloff is the Communications Director for Crossroads Church in Concord, NC. His responsibilities include ensuring church brand/identity continuity across various media platforms, graphic and web design for the various ministries of the church and it's campus', as well as the marketing and advertising of events and activities throughout the community.

Eddie,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?

Macbook Pro 17" running Leopard, iMac G5 17" running Tiger, HP DesignJet 130 NR- large format printer, and Canon EOS 30D Digital SLR- (try to abstain from stock photography).

What is your favorite tool (Plug-in, Software, Equipment, etc.)?

Adobe Creative Suite- one package, works on the fly with each of the individual programs.

Favorite Resource(s):

churchrelevance.com, churchmarketingsucks.com, CFCClabs.org.

Who, what, or where do you get your inspiration?

I'm inspired by what 'catches my eye'; as anyone in the graphics/art industry knows you get accustomed to seeing the best-of-the-best, so if something is able to reel me in and read about it then I feel that to be an inspiring source.

If you could have one thing what would it be? Why?

A large monitor to connect say, a 30" Apple Display.

What are the primary goals of the church as it relates to your position?

To reach people with the most effective and easiest-to-understand message as possible.

What hindrances do you have to overcome?

Technology know-how of the general public, foremost.

What is your favorite trick or technique and would you consider giving an example?

No favorite per say, I have to say the creation of style sheets both for print and web have greatly increased production and symmetry in media over the years. 'Theming' is a great tool for the web.

How did you get started in your profession?

Working for an apparel manufacturer as a graphic artist.

Readers can find out more about you by?

visiting Crossroads Church, Facebook or following me on Twitter!

Kim Meyer's Blog Tour Q&A

2009-05-29T00:00:00.003-04:00

As Granger Community Church’s Communications Director, Kem leads creative, information and technology teams to champion a clutter free, cohesive and unified experience across departments and campuses. While her faith is primary in her life and what drives her to achieve more, she doesn't believe in huddling inside church walls. She’s an advocate for applying these same principles and insights in businesses, schools, not-for-profits or any organization struggling to find ways to get the word out and, simply, do better. Read her full biography here.

Kem,

What mistakes have you made in the past and how/what have you learned from them?

Wow, Curtis. You just went RIGHT THERE didn’t you? Where to begin … where to begin? Honestly, list is endless. So it probably makes sense for me to share a common mistake that we’re all prone to making. This will probably be my longest answer, so you win the prize for that!

I think we all have a tendency to “fill in the blanks” and make assumptions based on a snapshot. I’ve done it to others, and it’s been done to me. It’s particularly easy to do when someone’s actions don’t match up to what you’re used to in your own life. I’m thankful for the hard lessons I’ve learned in this area, because I jump to conclusions a lot less. I’m learning that the actions don’t tell the whole story, and I get the opportunity to dig deeper to learn about the story behind the person—behind the behavior. I’m better because of it and would miss out on SO MUCH that’s great in this world if I spent my days running away from, or fighting against, everything new and unknown.

The real boot camp experience for me came when my daughter hit turbulent times in adolescence. I’m convinced those times would have been a lot less turbulent if I hadn’t feared some of the new subcultures resonating with her (i.e., the punk scene). I reacted without taking the time to learn about them first. That season when she was 15-18 years old was enlightening in so many ways. I grew up as much as she did.

I read an article about Shepard Fairey, founder of OBEY Clothing. In it, he talks about his alternative journey and the assumptions that people made about his methods. The insights were helpful.

My whole mode of operation was very similar to skateboarding and punk rock, which was the idea that if the mainstream wasn’t picking up on what you were doing, create an alternative scene to the mainstream. My attitude was never ‘I want to be an isolated person and do my own thing in direct opposition to the mainstream’; it was more like ‘I need to be doing what I’m doing, and I need to figure out how to keep doing it by any means necessary.’ A lot of people think if you are into some sort of subculture or alternative culture that means you are anti-mainstream. My idea was always ‘Well, mainstream is kinda sucky a lot of times, but does it have to be?’ It would be cool to educate people about the stuff that I’m into. Sort of, enlighten the mainstream—raise the bar all across the board rather than having to feel like an outsider forever.

Geez, Louise. Is he right, or what? Too often, I have assumed the wrong motives in people. I defaulted to “if they don’t think like us, they must be anti-us.” A word to myself? Chill. To other people? Chill. To churches? Chill.

I think the big takeaway here is to let people color outside the lines. Every time I apply that principle I learn something new.

A lot of people struggle with this whole-heartedly believing it’s their holy responsibility to live “separate from the world” and fix the sin of anybody they come in contact with. But, here’s the thing…we’re responsible to people, not for them. This applies in every area of our life in every relationship.

I read something in Mark Waltz’s most recent book Lasting Impressions that talks about the difference between being to people versus being responsible for them. It’s been very helpful to me and I refer to it often. When I remember to apply this, it affects how I shape both my personal and corporate communication.

• When I’m responsible to people, I understand they have a choice. When I’m responsible for people, I think I should decide for them.

• When I’m responsible to people, I know they must figure out their next step. When I’m responsible for people, I try to tell them what their next step is.

• When I’m responsible to people, I allow them to bear the brunt of the consequences for their own chosen actions. When I’m responsible for people, I assume the guilt, or worse the shame, for them.

• When I’m responsible to people, I engage in their journey, offering encouragement and teaching. When I’m responsible for people I try to direct their journey, never allowing them to wrestle, mess up or make a wrong turn.

• When I’m responsible to people, I talk to God on their behalf. When I’m responsible for people, I talk to people a lot on God’s behalf.

It’s incredibly freeing when we learn we don’t have all the answers and don’t have to operate like we do.

I big thank you to Kem Meyer for stopping by on her blog tour. You can find out more about Kem by visiting her blog, or following her on twitter.

For a chance to win Kem's book Less Clutter. Less Noise. leave a comment and I will choose one lucky winner.

Kem Meyer's Blog Tour

2009-05-27T00:00:00.001-04:00

Kem Meyer, the Communications Director for Granger Community Church, is coming to Church Creative May 29 to answer one question. Make sure you check back for the Q&A and for your chance to win a free copy of her book by posting a comment.

Anti-aliasing

2009-05-25T00:00:00.016-04:00

Before we get started discussing when to use anti-aliasing, let's find out what anti-aliasing is.

Definition

According to About.com, the definition of anti-aliasing is a technique of blending bitmap-based images and text to reduce the stair-stepping or jagged appearance. In areas of transition, the edge pixels are blended to give a smoother appearance. Here is an example:

Application

As a general rule, use anti-aliased text with web applications and aliased text with print application. When using Photoshop, there are five options to choose from - none, sharp, crisp, strong, or smooth. You can find these options in the tool menu bar with the text tool selected.

When using Illustrator, there are only three options - none, art optimized (supersampling), or type optimized (hinted). These options are found under the effects menu and selecting rasterize

Your choice when using any of these options will be based on the type size and type face that you are using.

Extras

Panther Products

Wikipedia

Antialiasing and Transparency Tutorial

Worldwide PhotoWalk

2009-05-19T20:57:00.003-04:00

Scott Kelby is doing it again. The 2nd Annual Worldwide PhotoWalk is taking applications for people to lead walks in various cities. If you are interested just apply over at the official Worldwide PhotoWalk website: (worldwidephotowalk.com) and click on the “Lead Your Own PhotoWalk” link. You can also get more information on Scott kelby's blog: It’s Official: Announcing My 2nd Annual Worldwide PhotoWalk!

When Leadership and Discipleship Collide by Bill Hybels

2009-05-18T00:00:00.000-04:00

Bill Hybels is the founding and senior pastor of Willow Creek Community Church in South Barrington, Illinois, and chairman of the board for the Willow Creek Association.

In his book "When Leadership and Discipleship Collide" Hybels, using the examples from Christ and his own life and ministry, illustrates keeping Christ first whenever the laws of leadership and the demands of discipleship collide. Here are the points that stood out to me.

• Jesus actually withdraws from all the action; he goes off alone to a solitary place to reflect and spend some quality time in prayer

• The potential of this kingdom is greater than any other, and the stakes involved in realizing it are higher.

• When we get it right, and especially when we don't, we impact people's eternities.

• Decide on the side of discipleship every single time.

• Just because you lead in a secular context does not mean that you, as a believer, don't have the Spirit whispering wisdom into your mind and heart. At those times, friend, listen. And obey.

• you can't put a price tag on being obedient to the Holy Spirit's promptings.

• I'm challenging you to be a Christ-follower who really does seek God's kingdom first.

• Be Jesus' disciple in whatever arena you lead and conform yourself to his image in whatever situation you find yourself.

• the power of the Holy Spirit is the leader's best friend.

• Nehemiah 4:14 says, "Remeber God, who is great and awesome, and then fight with all your might."

If you are in a leadership position, I would encourage you to pick up the resource.

The New Wacom Intuos4 Pen Tablet

2009-05-11T00:00:00.002-04:00

Wacom has introduced its new line of Intuos Pen Tablets. "Intuos4 redefines the Intuos pen tablet experience, thanks to a new design and new features inspired by members of our professional creative community." If you head over to the Wacom website they give an overview of what the new tablets can do including new features, bonus software, comparison, special offers, and overviews of how the tablet can be used in many different industries. The Intuos4 comes in four different sizes ranging from small at $229 to extra large at $789.

Here are some resources covering the Wacom Intuos4 Pen Tablets.

Websites:

DESIGNM.AG community for designers

Terry White's Tech Blog

Videos:

Interview with Leigh Baldwin

2009-05-04T00:00:00.002-04:00

Leigh Baldwin is the Creative Communications Coordinator for Hickory Grove Baptist Church in Charlotte, NC. She is the manager of all technical staff; marketing and promotions, and all internal and external communications.

Leigh,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?
Final Cut Pro, Adobe Creative Suite, Panasonic DVX 100B.

What is your favorite tool (Plug-in, Software, Equipment, etc.)?
Photoshop and Final Cut.

Favorite Resource(s):
Church Marketing Sucks and MinistryCOM.

Who, what, or where do you get your inspiration?
Author Seth Godin; Hanging out at Barnes and Noble reading creative books. Art Galleries, innovative restaurants and coffee shops. I observe experiences everywhere I go and try to see what makes the experience happen - that is inspirational - it gets my mind going. I also find inspiration meeting with our team.

If you could have one thing what would it be? Why?
I have a lot of support and freedom in my job. There's not much more I could ask for.

What are the primary goals of the church as it relates to your position?
To effectively communicate the gospel through various forms of communications. It is also our job to create programming and worship services that are inviting to the world - creating a comfortable and accepting environment. It is also our job to stay on top of the latest communication trends.

What hindrances do you have to overcome?
Managing perception.

What is your favorite trick or technique and would you consider giving an example?
Technique: encourage, encourage, encourage. Pats on the back, handwritten thank you notes, small gifts of appreciation and a platform for the team to feel comfortable taking calculated risks.

How did you get started in your profession?
God called me out of grad school. If you would have asked me in grad school where I would be in 3 years ministry would not have been the answer. He worked through a local church that I was involved in when I was in grad school. I am forever grateful that he called me here.

Readers can find out more about you by?
Having coffee or emailing leighbaldwin@hgbc.org

Amazing Work

2009-04-27T00:00:00.000-04:00

You have to check out this amazing work by Slovenian artist Franc Grom. Grom drills thousands of holes into egg shells to create unique Easter eggs of fragile beauty. It was posted on boston.com under The Big Picture.

Great Post From Guy Kawasaki

2009-04-20T10:07:00.003-04:00

Guy Kawasaki has written an interview over at the American Express Open blog with Hartmut Esslinger, industrial designer. I think you will find Kawasaki's post "The Inside Scoop on Design: Ten Questions with Hartmut Esslinger" very informative.

Apple AirPort Extreme

2009-04-13T00:00:00.006-04:00

Today I would like to share with you my recent purchase of the Apple Airport Extreme and my decision process.

Previous Network

I was using a Netgear wireless router WGR614v6 but it just stopped working. It worked well for what I was doing. Just surfing the net and email.

Comparison Shopping

I had been looking at the new Apple Time Capsules because I wanted to have a network attached storage solution as well as the ability to have a network attached printer. Apple offers a 500 Gb priced at $299 and a 1Tb for $499 with a usb port for printing. I tried to do some comparison shopping and found that Netgear doesn't really offer anything with a usb port. The Linksys WRT610 Simultaneous Dual-N Band Wireless Router has a usb port but it seems as though it's only good for a hard drive. Here is a link to a review on cnet. So there wasn't really anything that was comparable to either the Airport Extreme or the Time Capsule. Upon further research, the Apple products allow for the attachment of a usb hub that would allow for both printing and storage. A perfect solution for my situation.

Number Crunching

So time for a little number crunching. The Airport Extreme is priced at $179, the 500 Gb Time Capsule is priced at $299, and the 1Tb is priced at $499. If I bought the Airport Extreme I would have to by a usb hub to allow for hard drive and printer sharing. The Time Capsules would need no additional accessory. So Here I go in search of a usb hub. I came across the NewerTech miniStack priced at $59.99 for 'Add-Your-Own-Drive' Kit. This usb hub would allow me to add my own hard drive and give me 3 additional usb ports for more hard drives. It also offers 2 Firewire 400 ports but attached to the Airport Extreme they wouldn't work according to the macsales support. These ports would be handy later if I decided to use it attached to my MacBook Pro. So the total price for the Airport Extreme with the ministack would be $238.99. That's $60 cheeper than the 500 Gb Time Capsule. Being the penny pincher that I am, the problem was solved.

Setup

Setting up the Airport Extreme was simply amazing! So easy, a caveman can do it. (Sorry Geico) First, I had to install the Airport utility and then plugged everything into the Airport Extreme. After that, just a little typing. Name and password for Airport Extreme, then if you would like you could enter a name and password for Airport Disks. Next, enter a name and security level of the wireless network and finally, a choice to enable a guest network with a name and password. That was it. Beautiful.

Conclusion

I am very happy that I purchased the Apple Airport Extreme. I have not purchased the NewerTech miniStack yet. There's no rush right now, but as soon as I add it, I will definitely be posting about it.

Interview with Larry Jensen

2009-04-06T00:00:00.003-04:00

Larry Jensen is the owner of Jensen Designs, Inc. As a Graphic Designer and Illustrator he believes creative ideas are meaningless unless they provide a results-oriented solution to the marketing problem, meet quality standards, and satisfy the client’s budget. Jensen Desings, Inc brings together creative and production specialists to work with the client, creating a team that will produce innovative, cost-efficient solutions that generate results.

Now , let’s get to it.

Larry, what are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?
Mac and PC, mostly Mac for design and PC for administrative work. For several years I have used dual monitors with my Mac. I have used expensive scanners and printers, but now use a basic Microtek scanner and HP printer/copier.

What is your favorite tool (Plug-in, Software, Equipment, etc.)?
My favorite software has been Macromedia FreeHand. But, thanks to Adobe, that will be a thing of the past. I also use Adobe Creative Suite. For intial concepts I still like pencil and paper the best.

Favorite Resource(s):
This varies with each project. It may be the web, a trip to Barnes & Noble, or a tour of the client's work...

Who, what, or where do you get your inspiration?
I consider myself to be a right brained individual with left brained tendencies. I often start my creative process brainstorming using a word grid exploring terms that relate to the project.

If you could have one thing what would it be? Why?
God's creativity. Wow, just imagine what you could do.

What are the primary goals of the church as it relates to your position?
"To be a community of believers that glorifies God through Christ-likeness and proclaiming Christ to the World." One-on-one marketing is the most effecetive marketing weapon a church has in its arsenal. My goal is to create tools that inspire and equip people to engage in one-on-one marketing for their church.

What hindrances do you have to overcome?
My biggest hindrance is me getting in the way of God's solution.

What is your favorite trick or technique and would you consider giving an example?
The word grid mentioned above is probably my most effective tool. I use this for myself and also in brainstorming sessions with clients. Along with the word grid I use a visual grid (still words -- not sketches) to explore colors, symbols, abstract, and concrete terms relating to the project. Combined with the word grid visuals begin to emerge -- visual that solve the problem and typically bring results. My second "trick" is to ask questions and take notes. Sometimes asking the right questions will prompt my client to provide the solution.

How did you get started in your profession?
I've been drawing all of my life. I started creating graphic design projects for my church in high school. I was blessed to have a family and church that encouraged my artistic pursuits. I began my career as an illustrator for the U.S. Army where I was selected to head the Graphic Arts Department for the Chief of Staff of the Army in Washington D.C. In this position I designed collateral material and visual presentations for the highest levels of the Department of Defense, the U.S. Congress, and the President of the United States.

Readers can find out more about you by?
www.jensen-designs.com

Making Vision Stick by Andy Stankey

2009-03-20T10:07:00.003-04:00

Andy Stanley is an author, speaker, and the founding and senior pastor of North Point Community Church in Atlanta, Georgia. His book, "Making Vision Stick", is very short but to the point. Andy Stanley gives firsthand examples of why vision doesn't stick and then explains how you can succeed in making your vision stick in the hearts and minds of those you lead. Here are some points that stood out.

• vision doesn't stick without constant care and attention

• the most important thing to remember - You are responsible.

• clarify or simplify - it must be memorable

• define the problem, determine a solution, and discover a compelling reason why now is the time to act

• build vision casting into the rhythm of your organization

• celebrate the wins

• living out the vision establishes credibility and makes you a leader worth following

• passion comes and goes, but commitment never wanes

• Think steps, not programs

• Pay the price. Embrace the vision. And do whatever it takes to make your vision stick!

Interview with Marcello Aquino

2009-03-02T00:00:00.004-05:00

Marcello Aquino is the graphic designer and photographer for The Refuge in Concord, NC. He is responsible for all the imaging that is related to The Refuge, from branding, print design and web design to photography.

So here we go...

Marcello,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?
The basics: Pen and Vellum paper - man, I use those a lot! PC or Mac with lots of RAM and fast processors, Wacom Tablet, cheap HP Scanner, Canon 5D plus Lenses (24-70 2.8 L, 85mm 1:2 L, 100-400 4;5L, 100mm 2:8 macro Lens and to provide lots of fun a 10mm Fish Eye) and 2 430Ex Flashes triggered with pocket wizards (wireless transceivers).

What is your favorite tool (Plug-in, Software, Equipment, etc.)?
I've been using Corel Draw for 10 years. It has a very user friendly interface. I like it better than Adobe Illustrator. I know that AI is a lot more popular here in the U.S., but I love corel draw, It will be my favorite tool along with Photoshop to add some extra spices.

Favorite Resource(s):
Collide Magazine
NAPP - National Association of Photoshop Professional
Flickr (Church Marketing Lab)
Church Marketing Sucks
Phill Cooke Books and Website
CMYK Magazine
Create Magazine
Luzers Int'l Archive to keep up with worldwide media.

Who, what, or where do you get your inspiration?
I love going to junk yards and antique stores to get inspired. There is a huge one called "Clines" in Mount Pleasant. I've heard that even famous movies directors are going there to get some props...

If you could have one thing what would it be? Why?
Deep intimacy with God! I'm striving to get there...Currently reading "The Shack" and I would love to have a similar experience. Why? God knows better and He will protect me from myself making me a better husband, father and friend!

What are the primary goals of the church as it relates to your position?
The church, in general, needs to speak a language that our culture understands.
The primary goal is to express our lead pastor's vision "visually" I know that it sounds redundant, but this in the main goal.

What hindrances do you have to overcome?
Lack of organization is one of the hardest ones along with prioritizing time: work time x family time

What is your favorite trick or technique and would you consider giving an example?
I love sketching! Paying respect for basic techniques is ones of my best tricks. So pen and paper is my favorite one. It's quite challenging when you have a project to develop and start with a blank piece of paper...That is when God shows up and we have fun together!

How did you get started in your profession?
I always loved drawing since I was a little boy! My mom can paint and draw and she gave me great incentive. I ended up getting an Architecture degree, but better than that I was exposed to Graphic Arts and Photography during college times, so they became my passion!

Readers can find out more about you by?
marcello.aquino@theRefuge.net
http://www.flickr.com/photos/aquinonline
www.triple7design.net

2009 Color Trends

2009-02-23T00:00:00.001-05:00

The 2009 Spring color trends have been given by Pantone. You can read what they have to say about them here and view the Pantone Fashion Color Report Spring 2009 here. What do you think about these or other color trends and how are you using them?

"Branding Faith" by Phil Cooke

2009-02-16T00:00:00.001-05:00

I just finished reading Phil Cooke's book "Branding Faith" and it is filled with essential information for any Church, business, or non-profit that wants to understand and implement the power of branding. Here are a few quotes from the book that stood out to me.

"... anyone who attempted to present the Christian message in a relevant way knew they had to recognize and understand the cultural framework of the time in order to be an effective communicator."

"For a visually oriented, media-savvy generation, it's about more than just the message; it's also about the medium. And it's about the brand."

"Today it's about making a connection - the kind of connection that not only makes them want to hear what you have to say but also makes them respond."

"At its core, branding is simply the art of surrounding a product, organization or person with a powerful and compelling story."

"... a successful brand isn't what you say it os; it's what they say it is."

"The key is in understanding how the media works and using it with integrity and authenticity."

"God gave you unique DNA, so your job is to discover how your unique gifts and talents can differentiate your ministry form everyone else's."

"The medium does indeed impact the message."

"... the power of design has influenced millions."

"... the three most dangerous areas of branding are (1) technology, (2) chasing relevance, and (3) a key conflict with the concept of marketing."

"Real branding is about creating and maintaining trust; and without delivery on that trust, the relationship is broken."

"Branding isn't an exact science. It's organic, reflecting the changing culture, trends and ideas of each generation."

"Don't give your audience what you think they want. Give them what they never dreamed possible."

If you are in the profession of design, communication, marketing, or media - you must have this book in your reference library.

LessAcounting.com

2009-02-09T00:00:00.002-05:00

LessAccounting is a free, web-based app that was designed for small businesses. You can create proposals and invoices with your company's logo and track all business expenses. What is also great is that you are able to assign tax categories to your expenses that will help you at tax time. The best part I think is the weekly emailer. You can have LessAccounting send you a weekly email reminding you of upcoming bills as well as invoices that might be past due. This helps you get paid! If your looking for an easy to use, no fuss accounting software - this should be on the list of choices. For more information and to signup, visit LessAccounting.com

Interview with Scott Brannan

2009-02-02T16:00:00.006-05:00

Each month we'll ask some questions to top graphic designers, media specialists, communication directors, and others about who they are, what they do, and to share tips and resources with us.

Up first, is Scott Brannan. We used to work together in Charlotte, NC and he is now the Minister of Media at First Baptist Church Merritt Island, Florida. He handles all production elements for worship services and major/minor productions. So let's get started.

Scott,

What are your tools of the trade (Computer, Monitor, Scanner, Cameras, etc.)?
Several macs, running fcp, after effects, photoshop, pro tools. You know the basic staples of the trade.

What is your favorite tool?
I have worked with several in my career, most were at my other church! Really, I would have to say I love after effects. I tried motion for a while, but I have found that AE pops so much better than motion. I know that it is all preference, but I'm sold.

Favorite Resource(s)?
videocopilot.net, collide mag, churchmarketingsucks.com

Who, what, or where do you get your inspiration?
I like to see what is going on with secular tv and print. They know how to distract people with "stuff". Why does the church not at that same level? Most churches use clip art and cheesy powerpoint presentations and then question why they are not being effective.

If you could have one thing what would it be? Why?
An assistant! I have made too much work for lay people and for myself!

What are the primary goals of the church as it relates to your position?
To provide technical excellence to our members and guests.

What is your favorite trick or technique and would you consider giving an example?
Making a church choir sound bigger than they are. You would look like a hero in any church with a choir if people can hear them, understand them and they sound HUGE. I like to pan my choir hard left and right and have a praise team fill the middle.

How did you get started in your profession?
My wife was in a group in college that toured NC, when we got married, I was kind of roped into running sound for them. Nothing glamerous, I can not remember how bad it was, but I'm sure it was bad!

Free Photoshop Brushes

2009-01-26T00:00:00.000-05:00

I came across a great website that offers free photoshop brushes. I have included examples of some of the brushes but you should look over the website yourself. Lots of great brushes and if you can't find something you like, send them an email and they will do there best to find or make something for you.

Current Project: Perrock Entertainment

2009-01-19T00:00:00.000-05:00

Perrock Entertainment is an event planning, production, and musical service business. Its located in Mint Hill, NC and I was asked to develop a logo for the new company.

Perrock Entertainment offers event production, event planning, and turn-key solutions for corporate, musical, and private events such as business meetings, employee incentives, music concerts, music instruction, parties, and conferences.

I had an initial meeting with the owner, Joe Perrock, about his wants and needs and what was required for the logo. Here are three concepts.

Concept 1

Concept 2

Final

The Perrock Entertainment logo uses three colors with RGB values as follows:
Color 1 - R=168 G=69 B=49
Color 2 - R=230 G=229 B=208
Color 3 - R=146 G=149 B=131
Along with RGB, I have provided CMYK, and grayscale values in the formats of .eps, .tiff, and .jpg.

Pulse Beta

2009-01-12T16:48:00.004-05:00

Adobe Kuler has introduced a way to explore the global Kuler community through Community Pulse. Once you sign in you can experiment with locations, time periods, and tags. This beta application shows a visual representation of color usage. Kuler is a very useful tool for creative professionals.

Printing Solutions

2009-01-05T08:00:00.001-05:00

In-house or outsource? How do you handle your design and printing needs?

The Competition

2009-01-02T13:16:00.003-05:00

Does the church get it? Are we competing against each other or against the world? I recently read an article in the magazine "Church Production" titled "Capturing and Cataloguing Media Content". Bare with me. At the end of this article, Butch Whitmore, pastor of creative arts at Granger Community Church, made a statement - 'The big thing that churches need to be aware of is that we don't compete with the church; we compete with the entertainment industry'. I agree 100%! I believe that some churches have lost and maybe never knew the true enemy. Some churches believe that the competition comes from the other denomination or even the same denomination that just happens to be down the road. Churches need to start getting it right. We need to come together and fight as one against the true enemy - Satan. We have been confused and placing our resources in the wrong areas for to long. The church must be better at entertaining than the world. No, it's not just about "entertaining" someone, but it is however about capturing the hearts and minds of unbelievers and telling them the truth about Jesus Christ. And the church needs to do that with whatever it takes! Reach people at whatever the cost!

Connecting with Visitors

2008-11-12T16:32:00.007-05:00

Disney and Verizon are working together to allow communication between the visitor and the theme park to enhance their experience. What a brilliant concept. You can read the article here.

But what is the Church doing? We are in a era that "going green" is a popular choice, but what are we really doing about this. Some churches are moving away from a printed bulletin and in general just printing less. That's great, but what about the information. Church members and visitors still need that information.

Just one thought in my mind...create an application for mobile devices such as iPods and phones that would allow communication between visitor and church. Visitors could know where they can meet the Pastor (if you still do that) or even let parents know when they are need to tend to their children during the service. This would eliminate the need to place a parents name on the big screen. There are endless possibilities with this.

I would like to know if there is a church out there that uses this kind of technology or something similar?

All That You Can Be!

2008-11-04T14:13:00.003-05:00

Go Vote!

Some links to help you:
http://www.rockthevote.com
If your in North Carolina:
http://www.sboe.state.nc.us/Default.aspx?s=0
Info on Candidates and their stances:
http://pewforum.org/

Cool Artwork

2008-07-17T16:18:00.002-04:00

wind
Originally uploaded by susanrudat

Some pretty cool artwork I ran across by Susan Rudat. Check them out on flickr

MAC MAINTENANCE

2008-06-11T21:04:00.004-04:00

The information below is in reference to the article “Essential Mac Maintenance” written in the July 2008 issue of Macworld. I have also added information from other articles I have found to be useful.

POWER
I guess first things first. Make sure you are plugging your investment into a surge protector and not just a power strip. Buy an uninterrupted power supply and don’t go cheep on this one or you will regret every squeaky penny you spent. Make sure it has phone and Ethernet protection and whatever else you might be plugging into your computer.

Links: apc.com, tripplite.com

MEMORY
If you want your computer to run in tip-top condition, make sure you fill it full of ram. This will allow for you to run multiple applications at once. Especially if your running high end applications that require lots of memory.

Links: crucial.com, macsales.com

TROUBLESHOOTING
A great way to help you trouble shoot problems is to create a user account that is strictly used for this type of situation. This account would be without third-party applications and plug-ins and used only to perform routine maintenance or to isolate problems.

CREATE A BOOTABLE DISK
Be sure to create a backup copy of your existing, error free, hard drive daily. So in case of an emergency you will have a way to get your Mac back the way it was. Also consider creating an external bootable hard drive by installing your OS X software on it. Be sure to take care of your install disks by storing them in a safe location.

Links: bombich.com, shirt-pocket.com, klsecurity.com

KEEP GOOD RECORDS
Its important to keep good records of serial numbers, registration numbers, software licenses, model numbers, specifications and features, purchase dates, etc. just in case of reinstallations or when you need technical support. Keeping this information in a central location would allow for easy access and help prevent long down times when the time presented itself.

Links: macworld.com/3553, macworld.com/3554

BACK EVERYTHING UP
If your not, you had better start. Back up all personal data to two separate external hard drives. Redundancy is the key. You might even think about archiving that backup and storing it offsite. This would help prevent possible down time if your computer was stolen or destroyed. In addition, create a clone of your hard drive daily.

Links: macsales.com, seagate.com, g-technology.com

Books I Want to Read

2008-05-30T14:34:00.002-04:00

This is a list of books I would like to read. They are in no particular order.

The Heart of a Servant Leader - C. John Miller
The Richest Man In Babylon - George S. Clason
The Total Money Makeover - Dave Ramsey
When Leadership and Discipleship Collide - Bill Hybels
Making Vision Stick - Andy Stanley
Starbucked - Taylor Clark
Simple Church - Thom S. Rainer and Eric Geiger
Robin Hood Marketing - Katya Andresen
Then We Set His Hair on Fire - Phil Dusenberry
Pop Goes the Church - Tim Stevens
Smart Couples Finish Rich - David Bach
Operation Financial Freedom - James Dicks
Branding Faith - Phil Cooke

The Big Idea, Donny Deutsch - CNBC

2008-02-13T23:36:00.000-05:00

Alicia Shaffer, Frank Dilullio, Brad Deal, Maureen Kelly: Your Map To Finding Hidden Millions
Getting Started:
1. Pay attention to your everyday life to spot the ideas.
Making Mistakes:
1. Ineffective marketing.
2. Expanding too quickly.
First Step to Get Businnes Off the Ground
1. Web Site
2. Discounts
3. Samples
Todd Davis: The Outrageous Million Dollar Pitch
1. Be disruptive.
2. Do what you should, not what you can.
3. Nice guys don’t always finish last.
4. Stir up their passion.
Gloria Mayfield: Millionaire Secrets
1. Become a people magnet.
2. Have short-term, clear, strategic goals backed by big thinking.
3. Create a powerful circle of influence.
4. Work the numbers.
5. Study hard to become skill-based.

The Big Idea, Donny Deutsch - CNBC

2008-02-10T23:00:00.000-05:00

Nely Galan, Marilu Henner, Nadia Comaneci, Omarosa: Adapt and Make Milions
1. Approach each day as if you know nothing at all.
2. Figure out what you bring to the table.
3. Imagine your competitor is out to destroy you.

Jason Arasheben: Write Your Rulebook to Millions
1. Follow your gut.
2. Think big.
3. Do whatever it takes to get in the door.
4. Adapt to your customer.

Michael Kopko: Make Your Millions Fast
1. Your idea is worth a penny.
2. Be offensive.
3. You manage things. You lead people.
5. Invent the parachute after you jump.

David Hyde Pierce: Adapt and Make Millions
1. You have to find success in your failures.
2. Sometimes you have to leap before you look.

Sam Silverstein: Millionaire Secrets
1. Don’t make or accept excuses.
2. Think and plan strategically. Do the right things consistently.
3. Be patient but not complacent.
4. Lose your fear of failure and focus on success.

The Big Idea, Donny Deutsch - CNBC

2008-02-08T23:45:00.000-05:00

Matthew McConaughey: Seize Your Million Dollar Moment
Book: “The Greatest Salesman in the World”
The book preaches not waiting another day to follow your passion.
Approaches For Life:
1. There is no tomorrow
2. Have no unfinished business
3. Get your hands dirty in life

Stephan Pastis: Take Your First Step To Millions
1. Find a mentor (But watch the stalking).
2. Get book smart.
3. One man’s success is another man’s education.
4. Don’t jump ship until the water’s right.

Tyler Dikman: Make Your Millions Fast
1. Under-promise and over-deliver.
2. Get a mentor. Be the kid they wish they had.
3. Having too much business can be a bad thing. Scale you self properly
4. Adapt to your clients. People do business with their friends.
5. Ideas don’t usually make you successful. Execution does.

The Big Idea, Donny Deutsch - CNBC

2008-02-07T23:48:00.000-05:00

GO FROM ZERO TO MILLIONS

John Assaraf: Entrepreneur and Motivational Speaker, Laura Rowley: Yahoo! Finance Columnist
Kalie Warren: Founder, Rent-A-Husband
Business Myths: It takes money to make money.
It always starts with passion.
Focus on sales.
Build good money habits.

Dawn Barnes: Founder, Dawn Barnes Karate Kids
Business Myths: You need experience to make millions.
Fake it ‘til you make it.
Focus on the customer.
Hire experienced people.

Cameron Johnson: Auther, “You Call The Shots”
Business Myths: Making millions takes a long time.
Put yourself out there.
Write down your goals.
Use the Internet – emails.

Janet Attwood: Millionaire Secrets
Push the passion button.
Follow the breadcrumbs.
Write your 100th birthday speech.
Stop stepping on your own hose.
You be you.

The Big Idea, Donny Deutsch - CNBC

2008-02-07T00:14:00.000-05:00

Joy Behar: Make Millions Your Way
There’s no way to say the wrong thing.
Don’t do what’s expected.
Embrace your own failure.
Jealousy can be useful.

Troy: How to Raise A Future Millionaire
Myths
A college education os the key to business success.
A job with a good corp. will secure your child’s finacial future.
Children shouldn’t have to worry about when there young.

Get out of your kid’s way.
You don’t have to be a millionaire.
Identify your child’s business talents.
Light the learn-to-earn fire.
Start the start-up.

Dani Johnson: Millionaire Secrets
Prepare for a marathon, not a sprint.
Weigh your ego with your bank account.
Prosper where you’re planted.
The marketplace pays for value.
Create results.

Angie and David Porter: Step-by-Step to Millions
Build a prototype.
Get a patent attorney.
Come up with the right name.
Find manufactures. Hone in on the right market.

The Big Idea, Donny Deutsch - CNBC

2008-02-05T23:36:00.000-05:00

Phoebe Cates: Movie Star Turns Entrepreneur
7 Steps to Millions
Step 1: Big Idea
Dream Journal – Cutting out pictures, drawing out, write down ideas
Step 2: Dealing with naysayers
Step 3: Immerse yourself in the business.
Step 4: Financing the idea.
Put it on the line.
Step 5: The store’s name.
Step 6: Getting the customers.
Know your customers and open at the times they need your product.
Step 7: Location, Location, Location.

Beth Horn and Valerie Wauagman: Gladiator Mindset to Millions
Set seemingly unrealistic goals and write them down.
Write values, motivational quotes.
Plan your attack and attack your plan. Charge!
Adapt to what’s given to you.
Don’t take no for an answer. Why not me.
Failure can be a good thing.
You have to fail to rise above.
Confident in your own abilities.

Larry Winget: Millionaire Secrets
Clearly define your expectations in advance.
Passion, love, excitement can be your enemies.
Study, Study, Study. Read books and look at competition.
Don’t forget your obligations.
Sometimes it works, sometimes it doesn’t. Be ok when it doesn’t work and try the next idea.

Kristen Haglund: Miss America’s Winning Secrets
Be yourself. Know who you are.
Think outside of the box.

The Big Idea, Donny Deutsch - CNBC

2008-02-05T00:08:00.000-05:00

Mark Ecko: I’m Outta Here!
Go for it now while you have a parachute of youth.
Find you passion and learn around that.
Don’t take no for an answer.
Pursue your dreams.
Gotta have passion in what your doing.

Matt Friedman and Adam Scott: Hidden Millions
Keep getting turned away at banks for loans.
Went to family members to borrow money.

Jess Weiner: Millionaire Secrets
Fill the tingle. Your body will let you know when you have the big idea. Trust your gut.
Push through the doubts. Walk up and talk.
Ask for what you need. No one can read your mind and no one is going to provide it for you.
No is not final. No is an opportunity for you to refocus.
Value the moment. Fill obligations and you have to deliver.

The Big Idea, Donny Deutsch - CNBC

2008-02-05T00:05:00.000-05:00

Cathy Smith
Take one lap at a time.
Look for new ways to find your audience

Alan Corey: Secrets to Saving Money
Author: A Million Bucks by 30.
Never buy an umbrella
Never buy bottle water
Never pay full price for bread
Fill out comment cards
Never pay for guy membership
Eat Roman Noodles

Cynthia Kersey: millionaire Secrets
Facts are the enemy of truth.
Don’t fight a problem, solve it.
Don’t mistake success for failure.
Develop your inner circle.
Awaken your inner optimist.

Ryan Black: 8 Steps to Millions
Makers of Sambazon
Step 1: Birth of the Idea
Step 2: Dealing with Foreign Entities
Step 3: Financing the Business
Step 4: Forming Repeatable Systems
Step 5: Importing the Product
Step 6: Making First Sale – Door to door
Step 7: Marketing the Product – Samples
Step 8: Expanding the Business

Entrepreneur.com, The Fastest Way to Find New Customers

2008-01-30T21:56:00.000-05:00

The fastest way to get the cash registers ringing is a method that involves forming “host-beneficiary” relationships with established businesses that cater to a target audience similar to yours.

Then you promote yourself to their database with a special offer presented as a gift from the older business.

Example: A store gave a free kimono to every female customer of a local BMW dealership that brought in a letter sent by the dealership offering the gown as a gift for past patronage. The kimono had to be picked up at the boutique.

Results: 600 women picked up kimonos. The boutique spent $16 each totaling $9,600. The women spent an average of $400 when they visited equaling $240,000.

6 Steps to Success
1. Precisely define your target audience.
2. Identify local businesses that serve the same market segments.
3. Develop a clear offer for each prospective partner.
4. Pitch the plan, highlighting the benefits to the host business.
5. Supply a letter for the host’s use.
6. Develop a strategy to convert redeemers to repeat customers.

Soul Cravings

2008-01-29T00:10:00.000-05:00

One of my goals for this year is to read at least 12 books. I know for some, this might seem like a small goal, but for me this will be a struggle. I am not one for reading; however, I live my life trying to get 1% better everyday. I think by accomplishing this goal, it will be just one step in continuing to get better.

I just completed my first book this year, SoulCravings by Erwin McManus. He is the “lead pastor and Cultural Architect of Mosaic in Los Angeles.” This book is subtitled, “An Exploration of The Human Spirit” and it does just that. The book covers intimacy, destiny, and meaning. Below are things that stuck out to me as I was reading and I thought I would share.

Intimacy:
We are driven by love, driven to love, and even driven from love.

Destiny:
We are most alive when we passionately pursue our dreams, live with purpose, and have a sense of destiny.

We may not be able to accomplish everything we can dream, but we will not accomplish anything without dreams.

Meaning:
Whatever we conclude is true comes to us through a process that is informed both by our experiences and by our perceptions.

Our search for truth is deeply personal.

Truth is about trust.

Seek:
You are on a journey of the human spirit.

Your soul craves to connect, to commune, to create.

The one matters to God.

Entrepreneur.com, A Niche to Grow

2008-01-25T09:00:00.000-05:00

You’ll rarely see a company that’s risen to the top using a shotgun approach.

Failure to isolate the most-qualified niche can waste marketing funds, time and energy.

3 steps to expand into a new niche:
1. Sharpen Your Focus
Divide current customer base into groups with similar characteristics.
2. Fill A Need
Focus on the customer you want to reach. Who has an identified need for what you market? It’s easier to fill a need than to create one. Evaluate offers made by competitors. Provide product or service that are unavailable.
3. Keep Cost Down

Growth comes from taking measured risks that start with an assessment of your best potential customers and their needs. And you’ll succeed by making valuable offers to carefully targeted, qualified prospects who are prepared to buy.

Church, are you with me on this? Know the community your in and do whatever it takes to see them come to accept Jesus Christ as their personal savior.

Entrepreneur.com

2008-01-24T22:00:00.000-05:00

Below are some notes from an article on Entrpreneur.com. I believe that the church can learn a lot from the corporate world.

Those companies that break through the ceiling of growth have to challenge the status quo and innovate continuously. If your church has come to a plateau in growth, search for areas where you can be innovative such as the way your church offers Communion or Baptisms. Fresh ideas will bring in new faces.

They must also be good at finding waste and elimination it – whether it’s in terms of finances, production, time or materials. Check on the way your church purchases office supplies. Most ministries have their own budget to purchase these items, but what if you consolidated? Have someone purchase supplies for the whole organization rather than individual ministries. Buying in bulk could save some money in the long term.

You can’t have steps that don’t add value. Eliminate unnecessary meetings, forms, etc. Are there things in the worship service that don’t reinforce the central message?

It’s making sure you have as lean an organization as you possibly can, both in people you have and in the steps they take to deliver the service. The goal is to become a well-oiled machine.

The typical scenario is to focus on product, sales cycle and people (in that order), but the companies that win are the ones that spend more time hiring the right people. The right staff will buy into the philosophy and take ownership of their ministries.

The Big Idea, Donny Deutsch - CNBC

2008-01-24T02:11:00.000-05:00

I started watching this tv show and thought I would share my notes.

Ivanka Trump: Get The Upper Hand
Know when your strategy doesn’t work and let someone else do it.
Use perceived weakness to your advantage
Negotiation goes on before people open their mouths – First Impressions
How you dress, posture, hygiene
Pay attention to details
Sometimes you need to make people feel uncomfortable

Ryan Blair: They Said I’d Never Make It
Having a mentor is vital
If you lose it all, your still the same person
How can I contribute more today?
Self assessment – Know your weakness and surround yourseld with people who will help in those areas
Be a student everyday
Don’t listen to advise unless the people giving it are qualified – People who have done it, lived it then listen keenly

Leslie Mayer: Millionaire Secrets
Live from the inside out – Know what your good at and build your company around that.
Focus on the promise, not the prize – What are you giving your customers?
Know when to get out of the way.
Build a culture that supports your story.
Stay current – Keep learning.

The Big Idea

2007-11-16T15:31:00.000-05:00

What an encouragement to churches that need help getting it right. The Big Idea by Dave Ferguson has many great points. Here are some of my favorite:

1. Focus less on information and more on action.
2. Celebrate. Connect. Contribute.
3. Velocity without mass is motion without the ability to have an impact. You need to have both speed and direction in order to have missional velocity.
4. Part 3 - Planning one year in advance.
5. Connection > Coordination > Cooperation > Collaboration.
6. Surrounding yourself with capable people breeds healthy competition.
7. Lead with a yes.
8. You can do it!

If you are involved in church in any capacity, you need to read this book. It will help you bring focus to the message and multiply the impact.

One thing I would stress more is including the creative talent sooner in the process (graphic designer, videographer, web designer, communications director, and the like).

Granger Community Church Offers Ministry Resources

2007-06-26T14:48:00.000-04:00

GCC has created a web site with “a variety of resources to assist you with creating culturally relevant message series, leadership and administrative processes”. If you need to make your communications run more efficiently, be sure to check out the Communications Bundle. This bundle includes:

Communication Forms
Communication Manual
Promotion Request Form
Project Request Form
Volunteer Sign Up Form
Sample Press Release
Church Promotions Process
Communication Values
Communication Priorities
Speaking Schedule

Also check out Kem Meyer’s blog. She is the Communications Director at Granger Community Church.

About

2007-06-19T08:28:00.000-04:00

Life.

Sarah (my wife) and I have a son, Jacob (almost 2). Sarah is a Physician Assistant, a.k.a. Genius, I am in full-time ministry as a graphic designer, and Jacob is all boy.

Education.

I graduated from Methodist College (now Methodist University) in Fayettevlle, NC with a BFA in Art with a concentration in Printmaking and with a minor in Mass Media Communications. While there, I pitched for the Nationally Ranked Division III Monarchs.

Passion.

Church Creative is a passion and desire that God has placed on my heart to change the way churches do design, marketing, and communications. I want to help churches “sell” the Gospel of Jesus Christ to the “consumers” of the world.